Carolyn McCall, CEO of ITV and former EasyJet CEO, spoke at an ISBA Conference entitled the Age of Accountability earlier this week and discussed EayJet’s move away from online advertising’s short term returns and the importance of trusted advertising...
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A new report by Ebiquity for the Radiocentre reveals that advertisers are not getting return on online investment and it’s time to re-evaluate media decisions. Professor Mark Ritson’s analysis of the new findings idemonstrates that “marketers are clueless about media...
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Speaking earlier in the week at the Second Reading of the Data Protection Bill in the House of Common MPs from across the political spectrum called for clauses 168 and 169 to be scrapped highlighting how they were to...
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The Department for Work and Pensions is running their Universal Credit campaign with Featurelink for three weeks to announce changes to their benefit schemes. The Local Media Works' Featurelink service creates branded features in local news brands across the UK to complement...
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Alastair Campbell has urged members of the public to urge their MP to vote against clauses in the Data Protection Bill which would force newspapers to pay the legal costs of claimants in data protection actions, even if their...
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The Government has restated its commitment to clamping down on council newspapers and creating an environment which supports local media after the News Media Association raised concerns about an apparent retreat from its position. The News Media Association wrote to...
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The Secretary of State for Digital, Culture, Media and Sport, Matt Hancock, announced today that the Government will formally close the Leveson Inquiry and will not commence Section 40 of the Crime and Courts Act 2013 and will seek...
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IMPRESS members are considering pulling of state-sponsored regulator following widely reported allegations about Max Mosley whose trust supports the regulator financially via a charity, The Times reported this morning. The Times reported that a number of IMPRESS members were considering...
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