DFS campaign marketing manager Patrick Milne, one of the judges for the Local Media Works Awards, has spoken of the importance of local press to the furniture store's marketing.  Patrick said highly trusted local press was a "vital part of...

Johnston Press has acquired the free weekly Brighton & Hove Independent which launched in 2011. The free weekly has a weekly print circulation of 13,005 copies with more than 300 distribution points across Brighton and Hove. Johnston Press chief executive officer...

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Local newsbrands are still viewed as a powerful asset by key decision makers in media. They are seen as the trusted medium to covey an advertising message by large scale agencies, offer an effective environment to national advertisers and...

The inaugural Local Media Works Awards, the local media industry’s new competition for media planners, has launched. Organised by Local Media Works, the marketing body for the local news media industry, the new awards will challenge media planners from across...

The Department for Work and Pensions has booked a second wave of Featurelink - Local Media Works’ native content service for national brands - to publicise workplace pensions and the benefits of enrolment. Advertising is booked to appear in more...

Local World las launched www.quirker.co.uk - a new website aimed at a young social audience celebrating the best of real life eccentric content. The site takes the weirdest and most wonderful stories already produced across Local World's network of more...

The Northern Echo has launched a metered paywall for its website.   Users are able to access ten articles each month before being asked to register with the site. Once registered, each user will be able to read a further...

Sunday Life’s campaign to expose and abolish the cruel practice of illegal puppy farming has won the Making a Difference award for the best local newspaper campaign.   The result of the online public vote was announced by News Media Association...